Types of Media (Lecture)
Types of Media (Lecture)
Print
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Broadcast
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New
Media
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book
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newspaper
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book
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newspaper
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Television
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YouTube
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magazine
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radio
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social networking sites
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mimeograph
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social networking sites
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smartphones
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journals
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magazine
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journals
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smartphones
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films
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journals
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newsletters
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films
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Print Media are media that are
present in printed forms. It can be defined as something that uses paper and
ink.
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Broadcast Media is a form of
media that aims to spread information over a large audience. Commonly
presented in an audio-visual form.
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New Media is media that
exist through the innovations in our technology today.
|
Unlocking the Definitions
Print Media- media consisting of paper and ink,reproduced in a printing process that is traditionally mechanical.
Broadcast Media- media such as radio and television that reach target audience using airwaves as the transmission medium.
New media- content organized and distributed on digital platforms.
New media- content organized and distributed on digital platforms.
MEDIA CONVERGENCE IN:
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PLATFORM
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SPECIFIC EXAMPLE
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Communication
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Social Networks
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Facebook, Twitter, Reddit
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Education
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Learning Management System
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Edmodo, Turnitin, Quipper
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Adverstisement/Commercial
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Product Advertisement
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Food advertisement in newspapers and magazine (Fast foods), Fitness and health (GQ)
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News
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News Agency
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Philippine Daily Inquirer, Phil Star, Manila Bulletin
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Entertainment
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Multimedia Personality
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Liza Soberano, Pia Wurtzbach. Taylor Swift, Brendon Urie, Dwayne Johnson
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SYNTHESIS
Describe how new technologies have
led to the convergence of traditional and new media.
New technologies helps us improve traditional media through new
media thus there is a convergence between the two media. You either incorporate
traditional media to new media or vice versa.
Explain how media convergence
creates new opportunities for interaction.
Media Convergence creates new opportunities for interaction
since it does not limit us to traditional and new media only.
Describe the use of one or two forms
of new media to share knowledge and information on a current issue in society.
New Media makes the information more accessible and up-to-date
for the audience
Explain how a person could be
portrayed in public in the age of media convergence
Traditional Media such as radio and television can now be see
inside a personal smartphone that he/she uses in public
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